People are fond of the quote stating that insanity is doing the same thing over and over again and expecting to get different results.
The easier part of changing is to notice that you don’t like thing and desire a different result. The harder part is to figure out what result you want.
Once you’ve figured out what you want, it’s a simple matter of backwards planning. What skills will get you your outcome? What habits do you need to cultivate?
Pretty much all successful people have certain habits they follow. Unsuccessful people have habits too. The difference is that successful people are deliberate about their habits. They plan their habits by planning their routine. Unsuccessful people get into a routine too but theirs keeps them occupied while never accomplishing any worthy goals.
If you want to change you need a different routine. That’s when you can reasonably expect different results.
For example, let’s say you want to learn a foreign language. What do you do? You got it… you need to practice deliberately. You need to plan some time into your daily routine so that it becomes a habit and finally a skill. If you’re in business and you want to persuade others to change their buying habits, you need to present a context where it makes sense to do that.
Buying a product or service for the first time is another change. They weren’t spending that money on you before. For you to encourage that, you need to show them how they’ll be making a change for the better by doing business with you.
When you cultivate a relationship with your customers so that buying with you becomes a habit, you’ll be well on your way to accomplishing your business goals. Changes takes structure. It’s your habits and deliberate planning for the outcome you want. You need to see the end you want to reach before you’ll be able to achieve it.
What’s your next action step? Create more structure to support the outcomes you want.
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Tags: a, advertising, b, business, c, change work, Copywriting, d, e, h, hypnosis, hypnotic writing, l, m, marketing, n, nlp, nlp copywriting, p, persuasion, s, self;improvement, y